High performing sustainable coloring.

Swedish deep-tech solutions for every palette.

Leading the
color revolution.

01
technology

Our innovative deep-tech approach transforms color technology, enabling sustainable color solutions with enhanced properties across various industries. By creating a possibility for responsible alternatives to traditional methods, we drive positive impact.

Redefining
pigment technology.

Our expertise in surface chemistry transforms ordinary pigments into extraordinary performers. By altering pigment attributes with specific chemicals, we enhance characteristics like adhesion, colour perception or hydrophobicity, resulting in non-water-soluble pigments with superior performance. This innovation surpasses traditional dyes and green alternatives without compromising quality. Join us in shaping a brighter, more sustainable future – one hue at a time.

THE TECH

Are you more into numbers?

So are we! Water pollution from microplastics and harmful chemicals is a global issue, with microplastics found in 83% of tap water worldwide. By 2050, oceans may contain more plastic than fish by weight. Dyes in various industries contribute significantly to this problem. Reducing microplastics and harmful chemicals can greatly improve water quality and protect aquatic ecosystems. This is where Vividye comes into play. Our innovative pigment technology minimizes the release of harmful particles into the water supply, offering a sustainable alternative.

Let's rewrite the
story of color together.

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