High performing sustainable cosmetic coloring.

Swedish deep-tech solutions for every palette.

Leading the
color revolution.

01
technology

Our innovative deep-tech approach transforms cosmetic coloring, enabling sustainable color solutions with enhanced properties in cosmetic products. By creating a possibility for responsible alternatives to traditional methods, we are working towards replacing harmful components used in cosmetic products without a loss in color performance.

Redefining
cosmetic pigments.

Our expertise in surface chemistry transforms ordinary pigments into extraordinary performers. Specific components are used to tailor the properties of pigments to achieve desirable properties, such as attachment without a film-former and desired feel. Without damage to you or the environment. Join us in shaping a brighter, more sustainable future – one hue at a time.

THE TECH

Are you more into numbers?

So are we! Water pollution from harmful chemicals having a negative impact on human health is a global issue, with microplastics found in 83% of tap water worldwide. Conventional dyes contribute significantly to this problem. Reducing harmful chemicals can greatly improve water quality and reduce endocrine disruptors, mutagens and chemicals affecting fertility in our water. This is where Vividye comes into play. Our innovative pigment technology minimizes the release of harmful particles into the water supply, offering a sustainable alternative.

Let's rewrite the
story of color together.

supporters
latest News

Vividye x REGIOGREENTEX

Vividye is one of 43 key partners in RegioGreenTex where we will enable more possible recycled materials within the framework of the European Green Deal. RegioGreenTex is a project promoting the collaboration in research and development for the textile industry to establish a systematic circular economy business model across the EU.

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